Isobel Answers three
big questions

Consultant, Isobel mcphee

Why Good Influence?

I’ve always been drawn to the intersection of the nonprofit sector and the arts. At Good Influence, I don’t have to narrow my focus. I can work with a wide array of groups that share and advance my passion for leveraging creativity and innovation to produce transformative work, particularly work that centers human rights. I see my role as being a problem-solver, always keeping in mind the ultimate question: How do we bring equity and justice into all the work that we do?

How do you want to be a good influence?

I believe effective communication is a theme in all the work that we do at Good Influence. I love doing the nitty-gritty research to create spaces where our clients are empowered to learn more about themselves, their challenges, and their opportunities. For our strategic projects, I like to curate a process for helping clients turn research into insight. For our creative work, I organize teams of artists from all different places and spaces to make powerful statements through writing, events, art, and learning experiences.

What makes you feel good?

Throwing pottery, seeing art, and most importantly, being with the people I love.